The greatest art comes from the emotions and experiences of the artist.
That bravery then inspires audiences to embrace and express their own authenticity.
Personal branding begins with personal development.
Exploring your future vision, goals, core values, limiting beliefs, life story and purpose sets you up with unshakable confidence.
No matter what obstacles and setbacks you face you will not give up on your dreams.
After you have explored the internal aspects of your personal brand we will begin to explore the outer aspects.
Continue to explore, shape and share your life experiences to make genuine connections with your audience.
We will also explore your image, personal style, color psychology, brand archetypes and plan for photography and design elements.
When you have a clear and consistent brand, you are more likely to build the know, like and trust factor.
It's essential to identify and communicate your unique selling point(s) to stand out in the industry.
It is your brand positioning.
Then you need to identify who is most likely to appreciate all that you offer.
This is where you begin to turn casual observers into SUPERFANS!
Instead of endlessly trying to convince potential fans, clients or industry that you’re the right fit, your established reputation will speak for itself.
The playbook and training guides you through the Superfan Attraction method and gets you started taking action. Experience what I coach my clients on with 4 key lessons.
1. Explore every area of your life to design your ideal future vision to get clear on what you are working towards.
2. Identify your core values and limiting beliefs so that you are aware of what matters most to you and what may be holding you back.
3. Sharing your story is what really attracts superfans so I will get you started with your story timeline.
4. Who are your potential superfans? In order to attract them you first have to identify who they are.
"I love the new look of the playbook! It looks sooooo great and colorful. The value is amazing. It really breaks things down step by step about all that goes into PR/promotion work, and because of that it makes it a lot more manageable for an artist to tackle."
Hi, I’m Diane,
Your Personal Branding & PR Coach!
Ready to slide into the spotlight with the impact (and income) to match? I got you with my signature Superfan Attraction Method for Multi-Passionate Artists and Creatives.
During my 18 years in arts and entertainment PR, I represented talents such as Perry Farrell, Big Sugar, Sass Jordan, The Parlotones, Mackenzie Phillips, Robb Wells, and Tyler Blackburn.
I have been a panelist and mentor at conferences such as Canadian Music Week, Northern Ontario Music & Film, and Indie Week. Canadian Musician, Sun TV, Toronto Star, and over 30 media outlets have featured me. I also host the Superfan Attraction podcast.
As a coach, my ability to draw on a diverse background that includes PR, marketing, creative psychology, photography, makeup artistry, and fashion, allows me to empower you to embrace your story and purpose as your unique superpower.